Ben Griffin - Nurture a Loyal Customer Base with a “Value-Driven” Email Newsletter Workshop

Course Overview:

In this Workshop, you’ll learn how to create your business’s email newsletter… from scratch! Ben Griffin, lead copywriter at DigitalMarketer will show you the benefits that come from writing an email newsletter that resonates with your audience… allowing you to grow your fan base, build customer relationships, and give you the ability to become an authority in your space. Ben will teach you 3 different types of email newsletter formats, including templates for each. By the end of this workshop, you’ll have created a relevant, content-packed newsletter that surprises and delights your customers, not just sells to them.

What You'll Learn

Create a relevant, content-packed email newsletter that surprises and delights your customers, nurturing a loyal customer base

Course Outline

Nurture a Loyal Customer Base with a "Value-Driven" Email Newsletter

[Part 1] Nurture a Loyal Customer Base with a "Value-Driven" Email Newsletter

[Part 2] Nurture a Loyal Customer Base with a "Value-Driven" Email Newsletter

[Part 3] Nurture a Loyal Customer Base with a "Value-Driven" Email Newsletter

[Critique] Nurture a Loyal Customer Base with a "Value-Driven" Email Newsletter

Ben Griffin

Ben Griffin is the Lead (Copy)Writer at DigitalMarketer, where he helps drive the mission to double the size of 10,000 businesses. A former 1st grade teacher, Ben has worked in the Austin community over the last 8 years, implementing proven copy and content strategies for startups and large companies alike. Whether it be crafting a high-converting sales page, video, Facebook ad, email, or his most recent undertaking--the DM Insider newsletter, Ben is constantly working to create new ways to drive engagement with customers and increase conversions.