Andrew Tweito - Facebook Pixel Blueprint Version 2.0 LITE (2018)
What You Get Inside The Course
- 25 Videos + PDFs of slides
- some prefer video, others prefer text. both available for 7 Units & 25+ total lessons
Choose Between 2 “Learning Paths”
due to the nature of the content, we offer 2 paths through the course:
- Brass-Tacks Path: for those experienced with GTM, the Facebook Pixel & Javascript
- Full-Learning Path: for students who are new to GTM or just want a refresher on all of the underlying topics
GTM Container Imports & Code Snippets
- downloadable files - our pre-built & tested “CACHEMONEY” GTM import, along with key code snippets
full course contents below, click the “filters” to see the units for each learning-path
Unit 0 :
- Video 0 - Fix This Major FB Pixel-Tracking Issue Or Pay The Real Price
- Video 1 - Why We Launched V2 Of This Training Now (June 2018)
Unit 1 :
- Video 1 - The Facebook Pixel Primer (…And Why Modify Your “Base Pixel” Code In GTM)
- Video 2 - Why You Should Use Event-Based Tracking Instead Of URL-Based Custom Conversions
- Video 3 - How To Setup Custom Conversions Based on Events & Parameter-Values
Unit 2 :
- Video 1 - Introduction To Google Tag Manager
- Video 2 - The Critical Features Of GTM And How They Work
- Video 3 - GTM Workflow Tools To Make Your Life 1000x Easier
Unit 3 :
- [Download] - Importable “CACHEMONEY” GTM Container With All Necessary Tags & Variables Built-In
- Video 1 - Setup Your Tagging Plan
- Video 2 - Setup Your GTM Account And Import Boilerplate
- Video 3 - Configuring Facebook Base Pixel And Tag Sequencing
- Video 4 - Intro to CACHEMONEY And Implementing Your First Tag
- Video 5 - Implementing The Lead Event In-Depth
- Video 6 - Previewing, Testing & Debugging Your Tags With GTM Preview-Mode & Chrome Dev Tools
- Video 7 - Facebook Purchase Event Part 1 - fire on pageview
- Video 8 - Facebook Purchase Event Part 2 - using onClick triggers
- Video 9 - Implementing Other Facebook Standard Events
Unit 4 :
- Video 1 - How To Check Your Data In The “Pixels” Screen
- Video 2 - Setting Up Your Ads Manager Reporting-View and Facebook Analytics
- Video 3 - Creating Custom Audiences From Your Pixel & Events
Unit 5 :
- Video 1 - What Is The dataLayer?
- Video 2 - Example dataLayer setup: Shopify
- Video 3 - Example dataLayer setup: WordPress
Unit 6 :
- Video 1 - GTM’s Form Submission Triggers
- Video 2 - Use GTM’s Lookup Variables To Avoid Repetitive Tags and Wasted Time
- Video 3 - GTM’s URL-Variables & How To Use Them For Advertising Analytics Nirvana
Unit 7 :
- Video 1 - Full Shopify Setup With GTM & Advanced-Match Facebook Purchase Event
- Video 2 - Tagging ClickFunnels The Right Way
Salepage : Andrew Tweito - Facebook Pixel Blueprint Version 2.0 LITE (2018)
